Only “Emilio” scribbled on the colourful covering of the Baptistery reveals the story to bemused tourists.
Monumental Pucci is an artwork to celebrate the 60th anniversary of Firenze: Hometown of Fashion. Its origin is an actual scarf designed by the Marchese Emilio Pucci in 1957, with a print of an aerial view of the Piazza San Giovanni.
Inside the Palazzo Pucci, where I still remember meeting Emilio himself, dressed in his Florentine costume for a parade, his daughter Laudomia, CEO and keeper of the Pucci flame, told me the story. Read more..